In Hand: Beatles' Business Model Inspires Aspiring Entrepreneurs

The Beatles perform on the CBS "Ed Sullivan Show" in New York on Feb. 9, 1964. Business advice is available from many sources - books, workshops, the Internet but - the Beatles? Authors George Cassidy and Richard Courtney believe the Fab Four followed a classic business model on their way to success. For example, Cassidy says, in any enterprise, you have to be careful about picking your business p ...Hand